Friday, October 15, 2010

Why cure in 1 day... what could take 7


While perusing the feminine hygiene products today at Rite Aid. I noticed that there are now a slew of products available to treat a yeast infection. I remember, back in the day, when there was only one option- Monistat 7. But today, we women have choices. A lot of choices.
What surprises me, is that Monistat 7 is still one of them. Now that we have Monistat 1, the one day cure all... why is the 7 day plan still available? How do you market that? To whom do you market that?

1 comment:

sweetbittertart said...

For those of us who would prefer to string out our pain and nurture it along to illustrate it is significant and Means Something I submit to you ... Monistat 7.

Whether it's creating a presentation, cleaning my kitchen, or curing my yeast infection, I just can't be that damn quick about it. These things take time. This work is hard, my kitchen is an overwhelming mess, and I'm really really sick.

Plus I have a general disdain for expediency. And hey, now I know someone out there is still trying to market to old school sissies like me! Small victories. :)